How Do You Know?

We hear a lot of things when people find out we’re opening a new fitness business. Most everybody has been very supportive and uplifting. But there’s one thing that keeps coming up that I feel the need to address. It’s this one:

“That sounds like fun, but it’s not for me.”
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Why doesn’t it get any easier?

My client leered at me after her second round of a pretty rigorous circuit (which I was secretly proud of coming up with).

“I’ve been working out out with you for over a year and it doesn’t seem to be getting any easier”.

“Because it’s not supposed to,” I replied simply, handing her yet another weighted object to toss around.
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